New Narrative → The Rise of the Crypto Treasury Company Public companies are waking up → It’s a treasury strategy They now see crypto as a strategic reserve asset → a way to diversify, hedge against fiat risk, and tap into on-chain growth Top crypto assets Tradfi selects for Treasury ↓ $BTC ↔ MicroStrategy $ETH ↔ SharpLink Gaming $BNB ↔ CEA Industries $ENA ↔ StablecoinX $HYPE ↔ Hyperion DeFi $LTC ↔ MEI Pharma $SOL ↔ DeFi Dev Corp $BABY ↔ ATA Creativity Global From store-of-value plays → DeFi-native yield assets Assets bought by traditional companies gain credibility, boost demand, raise valuations, and enhance reputation