It's hard to be interesting as a brand account these days if you aren't willing to take some risks and shots on goal. For every post that doesn't hit the mark, there's a bunch that do that come through the same creative process. I note the critique but at the end of the day, this (and many others from past and future) just aren't that serious. If people can't take a joke, that's on them.

@jordaaash actually many things that are funny are not funny if the timing is wrong. and you don't really know beforehand. and also true that if many people say something is unfunny, it seems unfunny and vice versa. austin's post was a totally unhelpful shot from the bleachers