2026 is the year of the creator on 𝕏. We closed 2025 with the highest payouts since our monetization program launched and we are just getting started. This year, our focus is clear: empower creators to grow on 𝕏 and earn more. Here is what we’ve already rolled out this year 👇

We have more than doubled the Revenue Sharing pool. With the growth of 𝕏 Premium subscriptions in 2025, it’s only fair that we share this with our creators. This increase unlocks significantly higher payout potential for creators across the platform.

We’ve also updated how payouts are calculated. Revenue Sharing payouts are now based on Verified Home Timeline impressions, meaning your earnings are driven by real views from Premium users who see your posts in their Home feed. This shift is about rewarding content that truly resonates: posts that consistently show up in timelines and spark discussion. A more detailed earnings dashboard is coming soon to Creator Studio as well. Stay tuned.

We understand that some content formats require more effort and can have more impact than others. So we may weight formats like Articles more heavily than short-form content.

Here’s what stays the same: • Views from users on higher Premium tiers are worth more than those from lower tiers. • We will continue taking robust measures to detect fraud and penalize inauthentic interactions.

Our goal is to make 𝕏 the best platform to earn a living from your content and this is just the beginning. Follow @XCreators for more updates coming soon.